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#Rich Content

Rich Content for the
Interior Design
Industry

We help brands selling their products in e‑commerce stand out in a dynamic environment of increasing competition.

Custommerce samples cards
Rich Content cards have been entrusted to us by among others:
3 steps

How does collaboration proceed?

We have developed a collaboration process that we continually optimize so you can be confident in the execution of your brand’s project.
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01
Diagnosis
We conduct a detailed analysis of your brand's communication and existing marketing materials to make the best use of them in e‑commerce. Together, we define an action plan and implement necessary changes.
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02
Intro Project
We create a product communication strategy and a prototype product card that will serve as the basis for subsequent rich content product cards. We refine details to ensure consistency and attractiveness of the message.
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03
Ongoing Collaboration
We regularly provide you with rich content product cards, recognizing that long‑term collaboration yields the best results both in terms of image and sales. We act continuously to adapt product cards to changing needs and trends.
Analysis

If in your company:

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Current product presentation is insufficient
To meet changing shopping trends and customer expectations, it’s important to ensure an attractive and engaging presentation of your brand’s products.
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You need to stand out against competitors
Observing customer behavior reveals a strong correlation between the quality of product presentation, the quality of the products themselves, and the brand’s image.
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Building perceived brand value is important
Providing high‑value content that is rich in information and visually attractive plays a crucial role in building customer trust and a positive brand image.
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Building perceived brand value is important
Providing high‑value content that is rich in information and visually attractive plays a crucial role in building customer trust and a positive brand image.
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There is no time for a thorough analysis of marketing materials for e‑commerce
Removing the burden of analyzing and creating dedicated marketing materials for e‑commerce can contribute to improving sales results and enhancing the presentation of your products on online platforms.
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You want to streamline and delegate the process of creating product communication
Efficient management of the process of creating and implementing rich content product cards in e‑commerce is crucial to effectively supporting product sales in online stores and building brand loyalty.

Rich Content — examples of completed cards for the cosmetics industry

Check the effects of our work! Compare the before and after results of the rich content product cards we created for companies in your industry.
Metamorphosis of fischer by Custommerce
fischerFisher is a brand specializing in the production of modern fastening systems.
See the metamorphosis
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Better
understanding of the product
by Customers

Rich Content product cards are not only visually attractive but also provide comprehensive information about the product, such as specifications, features, comparisons with other products, reviews, and more. This allows the customer to thoroughly understand the benefits offered by the product, which in turn helps in making more informed purchasing decisions.

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Distinction
from the competition

Having rich content product cards allows the brand to stand out from the competition. Not all companies use such advanced product presentation tools, so introducing innovative and interactive cards effectively attracts customer attention and builds a positive brand image.

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Improvement
of the shopping experience

Rich Content product cards stand out with their interactivity, aesthetic design, and detailed product information. This attracts customer attention and increases the chances of completing a purchase.

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Enrichment of product presentation and
improvement of indexing

Tailoring the content of rich content product cards can contribute to improved indexing of products in search results. With rich content, structured product data, and proper SEO optimization, product pages have a better chance of higher ranking, which increases visibility and the likelihood of being found by potential customers.

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Consistent
product communication

To build customer loyalty and support reselling products across various online stores, it is important to maintain consistency in product communication. Rich Content product cards allow for full control over brand presentation in e‑commerce, enabling consistent communication of brand values and image.

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Improvement of conversion

Utilizing a company specializing in creating rich content product cards can contribute to optimizing product pages and increasing conversion rates. Gathering data and analyzing customer interactions with product cards provides valuable insights into customer preferences and behaviors. This data can be used to optimize product presentation and influence customer purchasing decisions, leading to increased sales effectiveness.

What do you gain from Rich Content?

Why SEO is important?

Values

What can you expect from working with us?
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Support from a team of specialists
Our team, with extensive knowledge and years of experience, specializes in creating product communication and is ready to share this knowledge and support clients at every stage of collaboration. Our goal is not only to provide services but also to develop your skills, enabling you to become more engaged and independent in this area over time and through our long‑term cooperation.
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Proven process, not chaotic action
With years of experience and success in implementing over 50,000 rich content product cards, we have refined our collaboration process. You can be confident that regardless of the challenges, we will approach your project professionally and effectively, delivering the best results for your brand.
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Product presentation from the customer’s perspective
Our clients regularly highlight the invaluable value of our ability to view products from the customer’s perspective when designing new product communication on product cards.
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Extensive industry experience
For many years, we have served brands from various key e‑commerce industries. This gives us up‑to‑date knowledge of their specifics, market and legal constraints, as well as technical requirements and sales platforms. We use this knowledge to effectively support our clients in building competitive advantage.
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Tailored solution
With experience in managing complex projects, we focus on bringing them to a satisfying conclusion. Our solutions are always tailored to the individual requirements and needs of the client.
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Development of a coherent product communication strategy
Our innovative solutions in the form of rich content product cards enable effective brand and product positioning in the eyes of customers. With proper content syndication, we ensure consistency in product presentation across various e‑commerce platforms.
About us

What do clients say about us?

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Ewa Wojciechowska
Brand Manager
Quote
Blog

Leverage our knowledge about Rich Content product cards in e‑commerce

In our articles, we present 3 perspectives: customers, brands, and distributors — believing that this will help people of all ages shop online more easily.

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See how we can support your brand in e‑commerce
Example Custommerce Rich Cards
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